Merchandise integration will provide OnlyFans Creators with an additional tool to build out their businesses and monetize to their fans
London, UK (17 November 2022) – In keeping with its mission to empower creators from all genres to own their potential, OnlyFans has today announced that it has integrated Amaze Software, Inc’s Spring platform into its creator ecosystem, allowing creators to sell personalized merchandise to their fans on the platform for the first time.
From today, OnlyFans Creators will be able to connect their Spring stores directly to their profile pages. This integration allows OnlyFans Creators to create and sell physical and digital merchandise, such as T-shirts, calendars, and puzzles, directly to their fans on OnlyFans. Creators who open a Spring store can seamlessly integrate it within their OnlyFans profile, making it easier to connect fans to their products and further grow their business.
BKFC fighter and model Paige VanZant was one of the first OnlyFans creators to take advantage of the Spring store feature. Paige has designed a wide variety of custom merchandise–stickers, notebooks, backpacks, and apparel–which are now for sale direct to her fans through her OnlyFans profile.
This new e-commerce integration is part of OnlyFans’ commitment to adding features – like the recent Statistics page, which helps creators make informed business decisions and monetise their creative output.
OnlyFans CEO Ami Gan said, “Our creator community was looking for merchandise options to be able to share another side of their business with fans. As a creator-first organization, there are over 3 million creators on OnlyFans, meaning over 3 million small businesses now have access to a new monetisation tool.”
Aaron Day, CEO of Amaze, said: “Amaze cares about creator monetization, and by bringing new products and functionality, we put the power in the hands of the creator. This integration with OnlyFans enables a whole set of motivated creators with a new revenue stream and opportunity to connect with their fans in a new, innovative way.”
OnlyFans Chief Strategy & Operations Officer Keily Blair said, “Integrating a choice of e-commerce options for OnlyFans creators reflects the important role OnlyFans plays in the creator economy. By choosing to focus on integrations that support our creators’ businesses, we are ensuring a creator-first approach to strategic partnerships and platform growth.”
BKFC fighter and model Paige VanZant said, “I’m super excited to announce that I have a brand new Spring store merch collaboration coming out! I can’t wait to connect with you all through this amazing opportunity!”
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How It Works
It’s easy for OnlyFans creators to begin designing and selling their merchandise on their Spring store. To start, creators simply go to www.spri.ng to open an account and upload their designs which can be applied to over 120 available products–from apparel, to stickers and puzzles. Additionally, creators can use Spring to sell any other products they’ve produced outside of Spring’s print-to-order service.
Next, they can connect their Spring accounts to their OnlyFans profile using their unique Spring store URL. As a result, an embedded, scrollable storefront will automatically appear on their OnlyFans profiles. This way, fans won’t have to leave their favorite creator’s OnlyFans profile to peruse their merchandise. When they’re ready to make a purchase, fans will be directed to the creator’s storefront on Spring to complete the transaction.
OnlyFans is the subscription social platform revolutionising creator and fan connections. Inclusive of creators from all genres, OnlyFans provides creators the opportunity to control and monetise their content as they develop authentic connections with their fanbase. Since being founded in 2016, OnlyFans has paid out over $10 billion (USD) in creator earnings and established itself as the go-to platform for 220 million users and over three million creators worldwide.
About Amaze Software Inc.
Amaze Software, Inc. provides creator success solutions, including a merchandising platform, advanced commerce design application, and scalable managed services, to help anyone sell anything, anywhere.
We believe anyone can be a creator and everyone should be empowered to tell their unique story, cultivate deeper connections, and create authentic, shoppable experiences that allow them to monetize their passion.
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